In 2024 Team Polti Kometa travels in style, with BRIC’S luggage
Cycling is not just about pedaling, it’s not just about bicycles and tools of the trade. There’s an integral part of the rider’s life that isn’t seen on television but requires materials of equal quality: travel. From home to the airport, from plane to bus, from hotel to race, a professional spends about a hundred days a year traveling. That’s why they also need high-performance luggage.
And that’s why Team Polti Kometa has decided to turn to an Italian company, a leader in high-end luggage: BRIC’S, a brand founded in 1952 by Mario Briccola and present in the market for 72 years thanks to the energy of a family made up of 6 members of the second generation.
Characterized by innovation and tradition, creativity and functionality, elegance and design, today Bric’s is present worldwide with 5 foreign branches and 45 mono-brand stores, as well as in the most prestigious international department stores, such as Harrods, Galeries Lafayette, and Nieman Marcus.
“For a ProTeam that travels ten months a year, a sponsor like BRIC’S is essential to always get the equipment to its destination in the best condition,” explains Fran Contador, general manager of the Italian-Spanish team. “Choosing this brand means choosing a high-end provider, I hope it’s the first of many years together.”
To support these words, the testimony of one of the Polti Kometa athletes: “We’re very happy with BRIC’S items,” says the passista Andrea Pietrobon. “You can tell they’re made with attention to detail, they’re beautiful, practical, and resistant to mistreatment. They’re functional and ideal for being loaded and unloaded continuously in any means of transportation! The largest suitcase is expandable and can further increase its capacity, allowing us to carry everything we need even for longer trips.”
The Briccola family has known the Polti family for many years and has always admired the entrepreneurial genius of their friend Franco, as the inventor of the steam iron and more. In support of generational transition, they now have the pleasure of collaborating with Francesca Polti, who combines this great entrepreneurial spirit with a deep passion for cycling, just like Franco and the entire Briccola family. Cycling is effort, just like running a business. There are challenging climbs, but also descents, and above all, when goals are achieved, there is always great satisfaction.
Within the Briccola family, Giovanni and Roberto practice amateur cycling. They’re not champions, but they have participated in many heroic feats such as Paris-Roubaix and Milan-San Remo. Bric’s President, Roberto Briccola, recalls: “Dad Mario has always said that sports are health: mens sana in corpore sano“.
