Yamamay enters cycling alongside Team Polti Kometa

The partnership between Yamamay and the world of sports continues: after successful collaborations with some of the most famous athletes and teams on the Italian and international scene, the underwear and swimwear brand now decides to bet on cycling by signing an agreement with Polti Kometa, the Professional team led by Ivan Basso and the Contador family. The brand will support the squad in races throughout 2025.

The team’s riders have been chosen as ambassadors to showcase the most iconic pieces of Yamamay’s YThermal line, launched last winter. This line of unisex thermal underwear was designed to provide comfort and protection during the colder months. Tailored to fit like a second skin, it’s ideal not only for sports but also for everyday and leisure use. The collection features long-sleeved tops and leggings in two lengths:

MERINO WOOL pieces are made from a special blend of wool and polypropylene. This combination ensures dry skin, thermal insulation and a high level of warmth. The line includes a long-sleeved top available in anthracite and denim, anthracite leggings, and 3/4 length leggings in denim.

Dryarn® yarn pieces guarantee maximum comfort thanks to exceptional thermoregulation capabilities, breathability and fast drying. The line includes a long-sleeved top and leggings in two color options: black and denim.

All garments in these collections are produced in Italy. This collection, which opens a new chapter in Yamamay’s sports collaborations, is available in all Yamamay stores and on the company’s official website. “We’ve always had a strong connection to sports, our collections over the years have been represented by numerous sports ambassadors,” says Gianluigi Cimmino, CEO of Yamamay. “Team Polti Kometa will wear our YThermal collection, ideal for those who enjoy outdoor sports even in winter. It’s always an honor for us to associate our name with teams and personalities like these, as athletes are positive examples of commitment, dedication and teamwork. Qualities and values that align with our values.”

Ivan Basso, Polti Kometa’s team principal, shared his thoughts: “I’m very happy and proud to start this journey, which goes beyond sponsorship. It’s a partnership in the truest and fullest sense, with a shared vision, a project, and product development that involves all parties in real synergy. We’re entering Yamamay’s sports universe to create mutual value, combining our passion and expertise with the Cimmino family’s impressive commitment to sports. I’m confident this agreement will take us far!”